Stop Trading Hours for Dollars. Start Building Your Side Practice.
Your expertise is worth $100K+. Your day job caps it. The market doesn't pay for credentials—it pays for clarity. Watch the 8-minute breakdown below.
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On this call, we'll audit your current expertise, identify what's keeping you stuck in your 9-to-5, and map your path to launching a profitable side practice. No pitch. No pressure. Just precision.
Battle-Tested at Institutions Where Excellence Is the Standard
50K+
LinkedIn Learners Trained
1,000+
Businesses Served
70+
Speaking Appearances
$600M+
Revenue Impacted
Luis Báez, Founder & CEO
The Revenue Enablement Lab
The Revenue Architecture Most Side Hustlers Are Missing
Most corporate workers I meet are stuck in the same pattern:
→ They have valuable expertise but no idea how to package it
→ They price based on what feels "safe" instead of what's strategic
→ They have no proprietary framework to lean on
→ Their sales conversations feel awkward because they've never "sold" before
That's not because they aren't brilliant. It's because they're operating when they should be architecting.
Operators trade time for money. They stay stuck in their corporate roles, dreaming about "someday" starting something on the side.
Architects design systems. They build side practices that generate income while keeping their day jobs... creating optionality, not overnight career risk.
The difference between the two? A methodology you can name, price, and scale even with limited hours.
Why the Revenue Recode™ Method Exists
I grew up in the Bronx, first in my family to go to college. Got recruited into LinkedIn, Google, Uber, and Tesla. Helped generate $600M+ in revenue. Built enablement systems for billion-dollar startups.
And before all that? I worked myself into burnout so bad I landed in the ER with IVs in both arms.
That's when it hit me: hustle breaks you. Systems save you.
I created the Revenue Recode™ Method because I was tired of watching brilliant corporate workers stay trapped in golden handcuffs: undercharging for side work, over-delivering, and burning out trying to "make it work" around their day jobs.
This methodology isn't a side hustle course. It's not a "quit your job in 90 days" scheme.
It's a complete system for how you position, package, price, and present your expertise without career risk.
It's the foundation that turns you from "corporate employee with a side gig" to "in-demand expert building real wealth."
How the Method Launches Your Side Practice
The Revenue Recode™ Method rebuilds your revenue foundation through three interconnected phases.
Think of it like building a house. You can't install the roof before you pour the foundation. Each phase builds on the last, creating a complete system that positions you to launch while keeping your day job.
Phase 1: Strategic Foundation
Package Your Expertise. Design Your Offer. Set Your Price.
This is where most corporate workers plateau: they don't know how to translate their corporate expertise into a sellable service. They sound generic. They underprice. And then they wonder why prospects ghost them or haggle.
This phase flips that script completely.
What We'll Build:
🛜 The Demand Signal Method™
Stop guessing what your market wants. Use AI-powered research to uncover exactly what buyers are searching for, paying for, and prioritizing. This becomes your market intelligence before you ever pitch your first client.
🤓 The Genius Method Design Tool™
Your expertise is already systematic—you just haven't packaged it yet. We extract the repeatable process hidden in your corporate wins and turn it into a proprietary framework that becomes your calling card.
🏗️ The Offer Architecture Lab™
Once you have your method, we translate it into tiered offers that work around your day job schedule. You'll design packages priced on value, not hours—so you're not trading all your free time for pennies.
🎯 The Positioning Clarity Lab™
Crystal-clear messaging that makes prospects say "that's exactly what I need." Objection handling that sounds like authority. Positioning that separates you from every other corporate worker "doing consulting on the side."
The Outcome:
You stop sounding like a corporate employee moonlighting and start positioning like an expert building a real practice. Your offers are backed by market data. Your positioning is sharp. Your pricing is strategic. You sound different because you are different.
Phase 2: Sales Architecture
Build Your Funnel. Master Your Call. Close Your First Client.
This is where your positioning comes alive in actual sales conversations.
We build the full stack of assets that make your presence scale beyond one conversation at a time. Because here's the truth: you don't have time to manually nurture every lead. Your funnel needs to work while you're at your day job.
What We'll Build:
🤔 The Decision Design Funnel™
A simple VSL and landing page that educates prospects and books discovery calls automatically even while you're in your corporate gig meetings. Your funnel works weekends so you don't have to.
💡 The Collaborative Discovery Method™
The exact discovery framework that turns awkward "exploratory chats" into confident partnership conversations. You'll ask questions that uncover real problems, not just have rambling coffee chats that go nowhere.
📊 The Persuasion Architecture Blueprint™
How to structure and present proposals using story-driven persuasion. Your proposals don't just list deliverables, they paint a picture of transformation that makes signing feel like the obvious next step.
🔮 The Partnership Preview Framework™
The choreography for strategy sessions that close live. This is your GPS guiding prospects to see themselves working with you before you ever talk investment.
The Outcome:
Your entire sales motion—from first touch to signed contract—is choreographed. You'll have the scripts, the funnel, and the confidence to book calls, run discovery, and close deals without feeling pushy or salesy. You lead conversations instead of chasing prospects.
Phase 3: Revenue Activation
Launch Your Side Practice. Get Support. Bring It Home.
Most side hustlers fail here, because theory never survives the first real sales call.
That's why this phase is all about execution while you still have a day job.
What You'll Experience
⚡️ Live Deal Support
Stuck on a proposal? Navigating your first negotiation? Get real-time coaching on your actual deals. Review your discovery calls. Refine your proposals. Join your closing conversations when needed.
📞 Roleplay & Refinement
We run live practice sessions on your discovery framework, your proposal presentation, your objection handling. You'll get recorded feedback so you walk into real calls battle-tested even if you've never "sold" before.
🔎 Go-to-Market Readiness
We audit your entire sales stack: your LinkedIn profile, your outbound sequences, your pitch deck, your follow-up templates, your contracts. Everything gets polished and ready to launch.
📈 Performance Iteration
This isn't "set it and forget it." We review what's working, what's not, and where to optimize. Your system gets sharper with every conversation, and you do this all while keeping your day job.
The Outcome:
You don't just have a methodology. You can execute it with precision, around your 9-to-5 schedule. You're not theory-rich and execution-poor. You're prepared, practiced, and positioned to close your first client without career risk.
The Method Works at Every Stage
The Revenue Recode™ Method has been tested across corporate professionals, former executives, and subject matter experts building side practices. Why? Because systems scale.
Shanita Liu
Before: A new coach struggling to find clients and direction.
After:
→ Built her signature Brave Leadership Framework™ and scalable B2B revenue system.
→ Became a TEDx speaker, award-winning author, and corporate partner.
→ Grew her firm from one-on-one sessions to enterprise contracts.
“That foundation gave me the freedom to build something sustainable and brave.”
Dr. Jessica Arrendol-Kiely
Before: A wellness expert with world-class credentials but unclear B2B positioning.
After:
→ Repackaged her research into a signature framework.
→ Landed enterprise contracts, speaking engagements, and published thought leadership.
→ Built a firm around workplace well-being.
“Luis helped me translate my research into a business model executives actually buy.”
Christina Lenkowski
Before: A top-tier podcast publicist stuck in delivery mode.
After:
→ Implemented the Revenue Recode™ Method as the foundation for her team’s success.
→ Scaled to 500+ client podcast placements and millions of downloads.
→ Built a team that runs on systems, not adrenaline.
“Now, my business runs like a studio, and every client success compounds.”
Stop Leaving Opportunity on the Table
This calculator shows you what happens when you price like a strategist, close like a pro, and build like a CEO. Plug in your numbers. Watch the gap between your current corporate salary and your side practice potential. That gap? That's why you're here.
What You Walk Away With
This isn't about templates or tactics you'll never use. It's about building a real side practice while keeping your day job. With the Revenue Recode™ Method, you gain:
🚀 Predictable Revenue
No more hoping referrals come through. Your lead generation runs on autopilot, even while you're at work.
💰 Premium Positioning
You'll attract clients who see your value and pay for it without the awkward "I'm just starting out" discount conversations.
🧭 Sales Confidence
Scripts, frameworks, and call flows that make sales feel natural even if you've never "sold" anything before.
🕒 Time Freedom
Reclaim your evenings and weekends. Your systems do the heavy lifting so you're not hustling 24/7.
💬 Consistent Messaging
One clear narrative across your LinkedIn, proposals, and calls that builds trust without corporate jargon.
📈 Sustainable Growth
Build real optionality. Whether you want extra income, skill development, or a backup plan for layoffs—you're covered.
Who This Is For
The Revenue Recode™ Method is built for corporate workers and experts ready to launch:
→ Corporate professionals who want to monetize their expertise on the side
→ Subject matter experts tired of giving away free advice with no monetization path
→ Former executives ready to package their experience into consulting offers
→ Industry specialists who want extra income without burning out
→ Professionals facing layoffs who need a backup plan that actually generates revenue
You're a fit if you:
✔️ Have at least 5+ years of professional experience (you have wins to extract patterns from)
✔️ Want to charge $2,500–$25,000+ per engagement (eventually)
✔️ Ready to launch without quitting your day job
✔️ Know you're underpricing but don't know how to fix it strategically
✔️ Want a proven system, not motivational fluff
Ready to Launch Your Side Practice Without the Career Risk?
Book your private strategy session and let's map your path from corporate employee to in-demand expert. Most clients see their first paying client within 90 days of implementation—without quitting their jobs.
Christal Allen
Before: A certified coach with no structure to sell premium services.
After:
→ Built a high-ticket offer suite aligned to her expertise in psychology.
→ Reworked her positioning to attract executive and organizational clients.
→ Consistently hit five-figure months with repeat contracts.
“I finally stopped winging it and started winning big.”
Genia Stephen
Before: A consultant ready to pivot her practice from B2C to B2B.
After:
→ Repositioned her signature framework in just one strategy session.
→ Closed her first five-figure corporate contract immediately after.
→ Redefined her firm as a trusted partner for inclusion and accessibility.
“That one session changed everything. The right strategy activates what you already have.”
What Happens on Your Strategy Session
On this one-on-one call, we'll:
✅ Audit your current expertise and experience (what's actually sellable)
✅ Identify what's keeping you stuck in your 9-to-5 (and costing you $50K+ annually in unrealized income)
✅ Map your path to launching your side practice (without quitting your job)
✅ Design your next 90 days (so you have a clear execution plan)
No pitch. No pressure. Just precision.